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 Sprayground’s Milan Fashion Week Show: A Glimpse Behind New York’s Street Style Culture

Sprayground’s debut at Milan Fashion Week took audiences on a journey through the essence of New York’s street style culture. The models emerged from a symbolic portal, reminiscent of New York subway doors, transporting the audience to the heart of the city’s vibrant street scene.

Founded by David BenDavid in 2010, Sprayground is known for its bold and unique backpacks, which were born out of the idea that accessories should have personality. The show, her musical and artistic talents to tell a story that flowed naturally with the brand’s accessories. 

Set in Milan’s Superstudio, the show was a mix of controlled chaos, much like the streets of New York, where basketball players, break-dancers, and passersby come together to create the pulse of urban life. Sprayground’s latest collection kept its signature style alive, showcasing bold designs and a continued connection to New York’s iconic street culture.

To follow Sprayground on social media or visit their website, you can check out their official platforms:

These are the main channels where you can stay updated on their latest collections and news.

Photo credit Lorenzo @philmslab